As the grocery giant approaches its 50th anniversary of barcode adoption, it is now embracing the future with 2D barcodes, guided by GS1 Standards. This next-generation technology promises to enhance consumer access to detailed product information and improve supply chain transparency.
Wegmans Chairman Danny Wegman and Chief Information Officer Dave DeLaus are at the forefront of this initiative. They underscore the importance of adopting these advanced standards to drive industry-wide benefits, reflecting Wegmans’ ongoing commitment to customer convenience and operational excellence.