Cariuma: A Pioneer Sneaker Brand in Sustainability

Meaning diversity and inclusion in the Brazilian indigenous language, Cariuma stands above other sustainable footwear brands for its various sustainable certifications and use of 100% recycled materials. The classic, minimal style combined respect for mother earth, technical innovation in terms of last and insole to ensure comfort, and the vegan label on most of its models, make Cariuma an attractive option for many consumers.

As a pioneer in the modern world of sneakers, B Corp brand Cariuma is leading the way with footwear that is not only respectful of the planet but also of its supply chain. Its dedication to constantly evolving and being better for both people and the environment is what sets this brand apart from the rest. In addition, the brand has some of the most comfortable silhouettes on the market, which is why it is such a success.

As the world shifts toward more conscious consumer habits, it's only natural that brands that champion sustainability has skyrocketed to the top of our radar. As sustainable practices become the norm, Cariuma shows us how easy it is to be green: from using recycled materials and packaging to paying fair wages and implementing good working conditions on the production line.

Its recycled PET and recycled leather fabrics are certified by the GRS (Global Recycle Standard). Its bamboo material is certified by OEKO-TEX®, and its dyes used carry Bluesign® certification, in addition to sourcing its leather and suede from suppliers that are approved by the Leather Working Group. Judging by its certifications alone speaks for itself when testifying to Cariuma’s commitment to sustainable and ethical practices. It also uses single-box packaging and 100% recycled and recyclable paper certified by FSC (Forest Stewardship Council). It colors all its packaging with soy-based ink, and its shoe filler is biodegradable.      

About the Brand

Friends David Python and Fernando Porto left their previous jobs in the luxury footwear industry to pursue a shared dream of creating a shoe brand that put sustainability at the forefront, and that's how Cariuma was born. The duo launched the label in 2018 in their native Brazil, presenting a capsule collection of sneakers infused with the old-school aesthetic and nonchalance of vintage skate culture.

Dedicating itself to crafting future classics, the brand quickly gained fans among responsible fashion enthusiasts and influencers, many of whom shared their love for its sustainable sneakers on social media. Mastering timeless silhouettes and ultra-comfortable fit, Cariuma has established itself as the quintessential minimalist footwear with a conscience.      

Sustainably-Sourced Materials

Reinventing the world of sneakers with its eco-friendly spirit, Carouma forgoes fast fashion in favor of conscious design and work ethic. Caring for the planet is fundamental to the brand, which is why it only uses carefully selected materials known for their environmentally friendly qualities, such as bamboo, popular for its high CO2 absorption, as well as natural rubber ethically harvested so as not to harm Brazilian Hevea trees and GOTS-certified organic cotton, grown with regenerative methods, without harmful pesticides or fertilizers. Longevity and conscious consumption are also part of the brand's foundation. Every pair of Cariuma shoes is made to last, as the brand constantly searching for greener alternatives and developing new materials, the brand's sneakers are lightweight, durable, and feature a super comfortable fit.

Cariuma's footwear is delivered in a package made from recycled raw materials, and the company carefully selects suppliers that share its vision and values. The company demonstrates a 100% traceable production process and guarantees fair wages and optimal working conditions for its artisans. Staying faithful to the brand’s roots of inspiration, Cariuma plants two trees in the Brazilian rainforest for every pair of shoes sold. By establishing its own reforestation program, the firm contributes to the restoration and preservation of natural habitats that are home to a significant number of endangered plants and animals.

The sneakers are handmade to last, breathable, and won't get soaked in the rain; their Raw Red Knit model is made from bamboo charcoal, which makes them especially lightweight; the black or white leather or suede ones fit with slightly more formal wear, while their canvas ones feature unique colors like yellow and Pantone blue, and they also offer international shipping and returns.