As the textile industry seeks smarter, more sustainable production methods, Kornit Digital’s unveiling of Apollo at FESPA 2025 marks a pivotal step in scaling direct-to-garment (DTG) printing with greater environmental and economic efficiency. Positioned to bridge the gap between traditional screen printing and digital mass customization, Apollo introduces a high-throughput solution tailored for modern on-demand models—empowering manufacturers to increase profitability, improve workflow flexibility, and reduce environmental impact. For executives aiming to future-proof their operations, this innovation underscores the strategic imperative of integrating digital-first solutions that align with both market expectations and ESG objectives.
From Screen to Digital: A Seamless Transition
Kornit’s messaging at FESPA 2025 is clear: screen printers no longer need to choose between volume and agility. By combining the Apollo system with Kornit’s All-Inclusive Click (AIC) model, businesses can achieve mass customization at scale while maintaining predictable costs. The AIC pricing model is particularly significant in lowering the barriers to digital adoption, providing a transparent framework that resonates with CFOs and operations leaders focused on ROI and cost control.
The Apollo’s core value lies in its ability to deliver high-throughput DTG printing that complements rather than replaces existing screen workflows. This hybrid approach is aligned with broader industry trends emphasizing modular upgrades over full-scale overhauls—allowing companies to phase in new technologies while preserving existing capital assets.
Real-World Integration and Ecosystem Collaboration
Kornit’s live demonstrations at FESPA, led by industry veteran Tony Palmer, go beyond technical specs to offer real-world proof points. The company’s customer roster highlights how Apollo is already transforming operations:
Blue Tomato supports omnichannel retail using Atlas MAX PLUS systems.
Print Palace leverages Apollo to expand digital capacity in Germany.
Spread Group runs Kornit units to scale personalized e-commerce.
- T Shirt & Sons combines Apollo with multiple DTG systems for agile fulfillment.
These case studies offer valuable insights into scaling responsibly—showcasing how automation and digitally integrated production can drive both performance and sustainability.
Further emphasizing its platform strategy, Kornit is joined at the event by key partners including AS Colour, Stanley/Stella, and Fulfill Engine. This collective ecosystem reflects the shift toward end-to-end digital solutions, where integration across design, production, and fulfillment supports lean manufacturing and reduces waste.
Thought Leadership and Sustainability Impact
Kornit’s participation at FESPA extends beyond product showcases into strategic education. Its sessions on smart manufacturing and scaling print-on-demand speak directly to executives looking to align operational efficiency with climate-conscious growth. These themes tie into a larger industry transformation: digital printing not only meets fast fashion’s customization demands but does so with a fraction of the carbon footprint compared to legacy methods.
Beyond the commercial message, Kornit underscores its commitment to corporate social responsibility. All garments printed during the event will be donated to the FESPA Foundation, supporting underserved communities, educational initiatives, and the promotion of sustainable practices within the print industry.
Conclusion
Kornit Digital’s launch of Apollo at FESPA 2025 represents more than a product release—it signals a strategic roadmap for scalable, sustainable textile production. By enabling hybrid workflows, transparent pricing, and ecosystem-wide collaboration, Kornit empowers manufacturers to transition into on-demand, low-waste, and high-margin business models. For executives tasked with steering their organizations through digital transformation and ESG alignment, the Apollo platform offers a compelling blueprint for embracing flexibility, efficiency, and impact—without sacrificing quality or profitability.