There are many sustainable fashion brands that fight poverty. In many countries, jewelry making is not only a tradition but also a way of earning a living. Many developing countries depend on fashion production to keep their economies going. The power of business or the business structure to address social problems is impressive. For this reason, brands that offer their workers a living wage and safe working conditions help reduce poverty in low-income areas. Sustainability lifts workers out of cycles of poverty by making sustainable products from sustainable materials. Soko x Reformation American brand Reformation stands out not only for its success in networks or for its careful designs, but sustainability is also the order of the day an they are also increasingly trying to create more options that respect the planet or the workers. Just a few months ago they launched a sustainable footwear collection, and now they wanted to go a step further and add jewelry to this eco-friendly challenge. To make this possible, the well-known fashion brand teamed up with Soko, an ethical and conscious brand whose pieces are made from natural materials and, best of all, are handcrafted by artisan women in Kenya, who receive fair pay for their work (in comparison, they say on the Soko website that it is five times more than the average artisan). So far, the collaboration between brands has resulted in four pieces of jewelry consisting of a necklace and three pairs of earrings, made with ethical materials such as wood or recycled brass. Moreover, none of the pieces in the collection cost more than 80 euros.
SOKO: B Corp Brand Run by Women SOKO is a B Corp ethical jewelry brand run by women, employing Kenyan artisans who produce collections for conscious consumers. The company believes that economic sovereignty and financial inclusion have lasting effects and is actively working to reduce poverty and inequality. The brand is working towards this with its virtual manufacturing platform. The platform connects 2,300 independent artisans to a global market through mobile technology. The SOKO platform allows artists to receive orders and payments to handcraft products from recycled and ethically sourced materials. Through this network, workers can improve and preserve their cultural techniques on a large scale. They can also earn five times more than those employed in the average artisanal workplace. SOKO employees only work at 50% or less of their full capacity. This helps them to avoid relying solely on this particular sustainable fashion brand, securing their freedom and encouraging long-term, sustainable economic sovereignty. Because of policies like this, the United Nations, World Bank Mission have endorsed SOKO for its social impact.