The Vietnam International Trade Fair for Apparel, Textiles, and Textile Technologies (VIATT) 2025 set new benchmarks for the global textile industry, attracting over 19,000 visitors from 70+ countries and 463 exhibitors across 24 countries. With a strong emphasis on innovation and sustainability, the event underscored Vietnam’s growing role as a key player in the global textile supply chain, propelling the sector toward a greener and more interconnected future.
Strengthening Vietnam’s Global Position in the Textile Industry
VIATT 2025’s success reflects Vietnam’s textile sector's continued expansion, which contributes significantly to the nation’s export economy, accounting for 12-16% of total exports. At the opening ceremony, Deputy Minister of Industry and Trade, Ms. Phan Thi Thang, highlighted the country’s strong trade ties, including 17 free trade agreements (FTAs), with a target export turnover of USD 48 billion by 2025. These efforts are strengthening Vietnam’s position within the global supply chain, particularly within the ASEAN region.
International Expansion and Innovation at VIATT 2025
The fair's international appeal was amplified with the introduction of the European Zone and India Pavilion, expanding the scope of global participation and fostering new business relationships. Ms. Wilmet Shea, General Manager of Messe Frankfurt (HK) Ltd, emphasized that these new zones showcased premium textile offerings and further established VIATT as a vital business gateway for the ASEAN textile market. The expanded exhibitor and visitor numbers also underscored VIATT’s growing status as a must-attend event for those in the textile and apparel industries.
Sustainability Takes Center Stage
In response to growing demands for eco-conscious practices and sustainable innovations, VIATT 2025 placed sustainability at the forefront of its offerings. The newly introduced Innovation and Digital Solutions Zone highlighted next-generation textile technologies, while the Econogy Hub was dedicated to showcasing sustainable materials and eco-friendly solutions. Mr. Nguyen Tri Duc from Toyo Orimono praised the Econogy Hub as a pivotal platform for networking, especially given the increasing interest in recycled fibers and sustainable products. The inaugural European Zone also featured a spotlight on premium textiles from France, Portugal, and the UK, with the UK Fashion and Textile Association (UKFT) promoting British craftsmanship and sustainable fabric mills.
Global Exhibitor and Buyer Engagement
VIATT 2025 facilitated crucial business exchanges between global exhibitors and buyers. Notable brands such as Adidas, Nike, Zara, IKEA, and American Eagle were present, engaging with exhibitors and strengthening international trade relationships. The fair also provided invaluable opportunities for companies like Shaoxing Sunsmile Textile Co Ltd, Muye Home Fashion Vietnam Co Ltd, and Inkcups to showcase their sustainable offerings and gain traction in Southeast Asia’s growing textile market.
Insightful Seminars and Thought Leadership
The event featured 11 industry-focused seminars covering key topics such as sustainability, technological advancements, and market trends. Notable sessions, including the Vietnam Investment Summit and discussions on the Future of Sustainability in Vietnam’s Fashion Industry, provided invaluable insights into the evolution of textile markets.
Ms. Ngoc Thu Le from Redress and Prof. Calvin Wong from AiDLab emphasized the importance of educating consumers on sustainable fashion and the critical role of artificial intelligence in driving industry innovation. These discussions highlighted the efforts needed to guide consumers toward more responsible choices and the transformative impact of technology in this rapidly evolving sector.
Fashion and Design Showcases
Beyond the business floor, VIATT 2025 also showcased dynamic fashion presentations. Renowned designers, including Vietnamese designer Vu Viet Ha and French designer Manix Wong, took center stage with runway shows. Additionally, interactive experiences such as a macramé weaving workshop allowed attendees to engage directly with emerging textile trends, reflecting the fair’s commitment to creativity and hands-on innovation.
Looking Ahead: VIATT 2026 and Beyond
Building on this year’s success, VIATT 2026 is set to further solidify its position as a global platform for textile innovation. With increased international participation, expanded zones, and a growing focus on sustainability, the event is primed to continue driving collaboration and technological advancements within the textile sector.
As VIATT continues to thrive, the industry will undoubtedly see an acceleration in sustainability practices and digital solutions, further establishing Vietnam’s role in the global textile supply chain. For executives and industry professionals, staying connected with events like VIATT is essential for navigating the future of sustainable and innovative textile sourcing.