"Sustainable Fashion Brand" News Archive

Banofi, a banana leather producer, has won the Hult Prize's first-ever fashion-focused competition, earning $1 million in seed funding for their innovative sustainable leather made from discarded banana waste, presented by Stella McCartney.

The European Union has banned vague environmental marketing claims, requiring terms like "environmentally friendly" and "climate neutral" to be backed by concrete evidence, marking a significant move to combat greenwashing and protect consumers.

Investing in Mirum, the new material has a carbon footprint 40 times smaller than conventional leather.

Thanks to PETA's work exposing the breeding and killing of animals for fashion, the exotic fur industry has its days numbered, and Macy’s has confirmed that it’ll no longer sell exotic skins.

ThredUp, one of the largest online resale platforms for apparel, shoes, and accessories, today released the results of its 2024 Resale Report.

By making a huge investment in the US-based Natural Fiber Welding, Allbirds makes shoes from plant-based leather to help eradicate oil from the fashion industry.

Uniqlo owner Fast Retailing is taking steps to embed its environmental, social and governance (ESG) standards throughout its supply chain. Yukihiro Nitta, group executive officer for sustainability, tells Drapers how.

In order to adapt their sustainability policies to the demands of Generation Z, both in terms of substance and form and in the way they communicate their commitments, "Voices of a RE:GENERATION" is Puma’s new initiative.

After years of insistence and pressure from PETA groups worldwide, Italian fashion house Dolce & Gabbana has finally stated that they’ve “decided to stop using animal fur in all its collections from 2022."

The apparel company is striving to extend the life of 70% of its products and replace 50% of single-use plastics in-store, e-commerce and value chain in seven years.